No would be my answer.
I mean, the clue is in the name right? Blog, blogg-ing, blogg-er.
I bloody love blogging and it’s my biggest passion which I think is why I feel so strongly about this topic. So much so, that I just had to write a blog post about it.
It’s truly incredible how many doors blogging has opened for people and the rise of influencers has taken the world by storm over the last few years. It’s completely changed the face of advertising and marketing and enabled consumers to build a relationship with their advertiser which is something we’ve never been able to do before.
It’s a such an amazing community to be a part of so I don’t blame anyone for wanting to be involved. However, something which I just don’t understand is when non-bloggers decide to pop ‘blogger’ in their bio.
I’m mainly talking about reality stars as well as Instagram based influencers to a certain extent but I’ve seen the most random people on social media state they’re a blogger when there is zero evidence that they even have a blog.
I remember there being quite a big hoo-ha when Zara Holland from Love Island did this and rightly so, IMO. There are so many people who do not own or write a blog ~ and never have done ~ who quite happily have it in their Instagram bio and call themselves a blogger but why?
Blogging requires a huge amount of time, effort and talent and so many people work their arses off so they can do that for a job or even as a hobby, despite all the shit they have to put up with. So I don’t get why people should be able to claim that title when they do not actually write regular content for a blog? Let’s be frank here, a Z list celeb copying and pasting text from an email to promote the latest flat tummy tea hardly constitutes as blogging and doesn’t quite cut it for me. Likewise, an Instagrammer who posts two word captions followed by a string of emojis shouldn’t be calling themselves a lifestyle blogger either.
Don’t get me wrong, I love Instagram (well, sometimes) and it is without a doubt, an essential tool for bloggers but I just can’t say that having an Instagram account is on the same level as having a blog. Sure, blogging is evolving and Instagram plays a huge part in that and the whole micro-blogging scene, but I just don’t think having an Instagram account can justify your title as a blogger. An influencer? Yes. But a blogger? I don’t think so.
For me, Instagram is all about the imagery. Yes, we have the ability to add engaging captions for our followers to read but it’s predominantly about the photos you upload whereas a blog is more about the writing. And let me be clear, I’m not disregarding or devaluing Instagram because it’s an incredible platform which has given people the ability to do what they love for a living and requires so much hard work and creativity. I have no problem with Instagrammers or the channel itself, my issue is just with the people who state they’re a blogger when they’re not. And news flash, I don’t think having a LTKit account establishes someone as a blogger either!
Call me old fashioned but I just think you need to blog to call yourself a blogger, just like you need to baker to call yourself a baker or swim to call yourself a swimmer. As I previously mentioned, blogging requires the most insane amount of effort and love because you physically have your own website to manage – it’s a big responsibility! We have a brand and visuals to create and maintain for a whole website, posts to write and proof read, pages and plugins to keep updated, advertising to keep on top of, hosting to pay for and tonnes of other things to do. This is why I just don’t see how a reality star or Instagrammer can call themselves a blogger when they have none of this to contend with. Yanno call yourself an influencer by all means because you’re influencing but please, please, please don’t call yourself a blogger when you’re not blogging and never have done!
I don’t want this post to come across in a muggy way to anyone who favours Instagram over blogging, I’m just simply stating my opinion and felt like having a little ramble! It’s such an interesting topic and I’d love to know your thoughts in the comments, whether they’re similar to mine or oppose them, because so many lines in the blogosphere and influencing community are blurred these days!
So what do you think, are you a blogger if you don’t have a blog?